Enterprises Leverage Two-Way SMS to Enhance Customer Communications

Many businesses have recently implemented a completely new form of communication with their customers; two-way SMS ( The idea is simple enough and makes plenty of sense. Rather than sending an anonymous mass text or e-mail to consumers, businesses can have personal and unique conversations with their patrons.

Until now, communication between business and consumer has been fairly limited. Either call the business (which often results in a call center), send an e-mail that may take quite a while for a response, or go in store and most likely be told to do one of the previous methods. Texts from businesses is not a completely new idea. Many use this form of communication for sending reminders, account changes, etc. However, with two-way SMS, the customer and business have an actual open line of communication.

Two-way texting is beneficial to both customer and business for multiple reasons. Speed, management, and privacy are all easily combated with this form of contact. Rather than waiting on hold for hours or going through a lengthy online process, a customer can simply text their bank for an account balance. Rather than a doctor’s office calling each patient individually to set up and confirm appointments, they can simply send a message and book or confirm appointments with ease. One concern of two-way texting is privacy, in that many consumers do not want their number flying around businesses, especially at the risk of their personal information being sold. An easy solution is messaging through an app that masks phone numbers or uses virtual numbers. So an SMS is still sent, yet privacy is intact (

Organizations like Lowe’s and the University of California, San Diego have already implemented 2-way SMS with their patrons and have seen great advantages. Lowe’s has teamed up with Apple, and with their business chat platform, they have seen a massive improvement in communication. Rather than stores being called regularly for menial questions, customers can text the stores, saving everyone’s time and patience. The University of California, San Diego (UCSD) has conducted many studies with SMS and have found great results. They have built text messaging applications which can send healthy reminders and updates to patients.

While text messages from businesses is not necessarily a new idea, businesses are paving the way for easier and productive conversations with their customers. Two-way texting has already proven to be beneficial and has only just been introduced, it will be exciting to see how helpful this form of communication can be.

SHOT Show 2018 – ADS Booth

ADS began in 1997 after founders realized there was a gap between what the Navy SEALS in their community had for equipment and what they needed. They formed ADS Inc. (Atlantic Diving Supply) to meet those needs and have been doing so ever since. They collaborate with suppliers across the country to provide gear specifically required by military, law enforcement, shooting sports, and hunting. Their aim is to increase functionality and safety for the user.

Every year, ADS sponsors the Shooting, Hunting, and Outdoor Trade show (SHOT Show) to show industry personnel their newest merchandise. This year the SHOT Show was held in Las Vegas from January 23 to 26, where new and innovative were key words of the day. There were exhibits and demos available to stage how equipment is designed to be used in real life scenarios.

Everyone who has donned a uniform and gear appreciates all efforts to keep equipment as light weight as possible. The Guardian S robot is a premier surveillance and inspection tool that weighs only 16 pounds. The Guardian S allows the user to obtain audio and visual content from a safe distance. Attendees watched as ADS demonstrated this ability by maneuvering the robot over a simulation of rough terrain at their booth. While the manufacturer does make larger siblings, the S is aimed at assisting law enforcement.

The ADS booth also gave limited demonstrations of the L-3 Insight Technology latest night vision goggles in a dark room set up specifically to show the difference this new technology offers. These goggles provide better target detection and recognition by using black and white for visualization. The additional detail obtained in shapes and shadows helps the user better discern contrast and depth perception.

Strategic Operations Inc. (STOPS), is based in San Diego They provide military, law enforcement and medical personnel with a converted movie studio to use for “hyper-realistic” training. They can set up training exorcises based on the geographic area the personnel where they will be working. Representatives from STOPS performed a live simulation of medical professionals providing simulated medical care under field conditions.

The SHOT trade show is open to all suppliers and staff in the industries on which ADS focus’. Each person who registers must qualify on two levels: the company must prove to be a manufacturer or supplier, and the individual must prove they are employed by a qualifying company.

Company Profile: GlobalFoundries

GlobalFoundries, launched in 2009, is the world’s second-largest semiconductor chip maker. Although based in Santa Clara, California, it employs over 7,000 people in the northeast United States and is considered to be the anchor of the eastern New York “Tech Valley,” which has spurred an influx of research and development companies into the region.

The company provides a range of application-optimized solutions and technologies and to markets that include communications and data centers, automotive, mobility, and Internet of Things. Their leading-edge mask-making technology and collaborative ecosystem deliver optimized high-quality mask solutions that bring customer designs from data preparation to manufacturing to production.

Huge Investment
GlobalFoundries is in the process of investing $8.5 billion in what will be its new Fab 8 campus in New York’s Saratoga County. That will create the world’s most advanced manufacturing facility of semiconductors upon its completion. It is also the largest “green field” construction project being built east of the Mississippi River.

Partners of GlobalFoundries
Having partnered with Advanced Micro Devices (AMD) and Mubadala Technology (Abu Dhabi’s former Advanced Technology Investment Company) and with acquiring Chartered, based in Singapore, the company has continued to expand.

Advanced Micro Devices, Inc. (AMD) is also based in Santa Clara, California, and is a multinational semiconductor company that develops computer processors and many related technologies for businesses and consumers. It initially manufactured its own processors but later outsourced to GlobalFoundries. AMD is the second-largest supplier and Intel’s only significant rival for x86-based microprocessors.

Mubadala Technology is a principal investment firm that invests in advanced technology sectors and focuses mainly on the semiconductor industry in Abu Dhabi, the United States, Europe, Asia, and throughout the world.

United Arab Emirates
The United Arab Emirates (UAE) is one of the most innovative of the world’s economies, is a significant economic partner of the United States and is its largest export market in the Middle East. SelectUSA reported that UAE Foreign Direct Investment in the United States totaled $26 billion in 2016 and supported over 10,000 American jobs. UAE investments spur advancements and innovations in a multitude of sectors, including and manufacturing, high technology, aerospace, and real estate.

U.S. Military Begins Thinking About War Without Working GPS Systems

With GPS-guided bombs, armed drones beaming footage via satellite and spy cameras scooping up intel from the heavens, America’s military machine is growing ever more reliant on space-based technology.

But what would happen if an enemy were to target the military’s satellites, or somehow jam their signals?

The disastrous scenario is one the Pentagon knows all too well could happen, and for which it is actively preparing.

“Our force structure today is built around the assumption that we have GPS and we have satellite communications. We are very lethal when we have those things,” said Colonel Richard Zellmann, commander of the 1st Space Brigade based in Colorado.

“But when you start taking away those combat multipliers, we need to go back then to the days of the industrial-age army where you have to have three times as many people as the adversary does.”
SEE ALSO: US budget outline calls for huge Pentagon increase, cuts to State

About 70 per cent of the Army’s major combat systems depend on signals being beamed from space, Col Zellmann said, a fact that has not slipped the attention of other countries.

“Militaries around the world have begun to understand the advantages that the US has enjoyed because of uncontested access to the space domain,” Col Zellmann recently told reporters.

Russia and China are both developing satellites capable of maneuvering through space, potentially allowing them to smash into another orbiting object. America, too, has acquired satellites that can move in orbit and inspect or monitor other space objects.

Read more at: AFP

The Premier Event for Military, Law Enforcement, and First Responders

Every year, ADS Inc. (Atlantic Diving Supply); a major government supplier of military accessories, apparel and equipment, hosts the annual Warrior Expo East. This event is held for players in military service, first responders and law enforcement to visit various booths show casing the latest training and gear in the industry.

While attending the event is free, persons interested in attending have to first ensure with their respective agency official that they are permitted according to the WAG rule. The event provides the ideal opportunity for procurement specialists, program managers and other end users in the industry to familiarize themselves with leading solutions in the industry.

This year’s Warrior Expo recorded a large number of attendees who got the opportunity to learn from the numerous vendors that had come to showcase their products. Buyers were able to do an evaluation of the size, qualities and capabilities of some of the equipment displayed on a first-hand basis. Buyers were also able to experiment and test some of the equipment; in addition to that, there were sales representatives who took their time to educate them and answer their questions comprehensively.

Many different firms showcased their products, and we’ve listed some of the highlights below:

Field Forensics; this is a firm that provides various products such as; narcotics and explosives color test-kit, SPME explosives devices, Spot.On.ID, the HandyRam hand-held Raman Spectrometer for testing and detecting narcotics and explosives as well as other innovative products. The company has also partnered with FFI Tactical, a company providing world-class tactical apparatus for law enforcement, UXO clearance, bomb squads, humanitarian demining and other security organs. They also provide chemical identification and detection devices.

• Six15 Technologies; in this booth buyers were given demonstrations of the world-class wearable solutions. The company provides wearable products such as the Tac-Eye 2.0 and the Tac-Eye binoculars. The Tac-Eye 2.0 is a small device that can be worn on the head, mounted via a helmet boom or glass clip, which gives its users a direct-view display. The binoculars on the other hand, have a stereoscopic view (for warfighters). The uniqueness of this set id that the user can directly plug it into camera systems, computer systems, thermal weapon sights etc.

• ITTS (Innovative Tactical Training Solutions). The firm provides products such as BBS (blast simulators), manikins and helo cabin simulators. Attendees of the Expo got to learn how the wireless manikins function. Watching the manikin breathing and barking just as a real dog would was quite fascinating for the viewers.

Generally, the expo was very beneficial to all the persons who attended and visited most or all the booths that had been set up. They engaged comprehensively with the solutions providers and got learn, compare and contrast the industry’s best security solutions and apparatus.

How to License NASA Tech for Your Business

NASA may be the star of air and space exploration and innovation, but in recent years, they’ve been making it easier for tech entrepreneurs here on earth to harness many of the agency’s patented technologies. To do this, they’ve tackled one of the major problems entrepreneurs face … paperwork.

Small business owners end up wasting a lot of time on tedious tasks (perfect example: they spend an average of 33 hours searching for business financing). Obtaining licenses, particularly from government-run or affiliated agencies, can be a hassle, but when it comes to NASA tech, all of that just changed. The Automated Technology Licensing Application System, conveniently known as ATLAS, debuted this past June, and now those attempting to acquire a NASA patent technologies license can look forward to a much more streamlines and efficient process.
Why Seek a License?

Utilizing NASA technologies can put your product at the forefront of your industry by showing consumers that you’ve taken the time and initiative to implement tested solutions. Additionally, by harnessing technologies already tested and approved by NASA, companies can eliminate some development burdens while boosting brand integrity. That can translate into better products and stronger margins.

What Kinds of Licenses Are Available?

NASA’s patent portfolio is extensive and encompasses a wide variety of disciplines. With more than 1,4000 patented technologies available for licensing, it’s worth checking out their site. Here’s a quick glance at the categories that are included in their portfolio:

Health, Medicine, and Biotechnology,
IT and Software
Materials and Coatings
Mechanical and Fluid Systems
Power Generations and Storage
Robotics, Automation, and Control

If your product or necessary product components fit into any of those categories, your next question is likely “how do I get started?”

Visit to learn more

Merger Boosts Legg Mason’s Position as a Top Asset Manager

In what will be seen as a clever business move, Legg Mason, Inc. has signed new deals with three firms, agreeing to acquire equity interests in those firms. The three firms, Clarion Partners, EnTrust Capital and Precidian Investments are involved in real estate, exchange traded funds and hedge funds respectively. This move is likely to bolster Legg Mason as one of the top asset management firms in the world.

Legg Mason will acquire a majority equity interest in Clarion Partners and a minority stake in Precidian Investments. EnTrust Capital will be merged with Legg Mason’s Permal Group, resulting in an increase in hedge business assets to about 26 billion US dollars. Mary Athridge confirmed these business deals. Mary is a spokesperson for Legg Mason.

Clarion Partners

Legg Mason will part with 585 million US dollars to acquire 83 percent ownership stake in Clarion Partners. Clarion Partners will become the real estate investment subsidiary of Legg Mason and will operate independently as a private equity and debt real estate investment manager.

The remaining 17 percent ownership stake will be retained by the management team of Clarion partners. Most members of Clarion’s management team will retain their roles after the deal is completed, including the chairman, Stephen J. Furnary.

EnTrust Capital

To merge Permal Group with Entrust Capital, Legg Mason will pay an amount in the region of about 400 million US dollars. The merger will give birth to a new company, EnTrustPermal. Combining Permal Group’s 14.5 billion US dollars and EnTrust Capital’s 12 billion US dollars will make the new company one of the world’s largest hedge fund investors. Precisely, EnTrustPermal will become the fifth largest hedge fund investors in the world, according to data obtained from an annual survey by Pensions & Investments.

Gregg S. Hymowitz, the managing partner of EnTrust Capital, will get a 35 percent ownership stake from the merger. Mr. Hymowitz will also manage the new company in the position of chairman and chief executive officer. The merger is expected to finalize by the end of 2016.

Precidian Investments

In the deal with Precidian Investments, Legg Mason purchased preferred equity for an undisclosed amount. This will make Legg Mason a holder of 19.9 percent common equity, with an option to purchase more without limits. Mary Athridge did not disclose any additional details of this particular deal.

United Arab Emirates Air Force Increases as Industry Grows

The UAE air force ( has been growing for some time, and it is now becoming one of the finest security forces in the world. The UAE has been building its air force into a large unit that ensures the safety of the airspace around the country. This article explains how the air force has grown over time to make the country safe. They are training more pilots, and they are building a core of pilots who make their country stronger.

The Pilots
The UAE has many pilots they are training to do the work they need, and they are ensuring that the pilots are given the finest training possible. Someone who wants to fly with the air force is asked to complete compulsory service with the military, and they will fly the borders of the country to ensure that it is safe. The pilots that are produced by the air force will become civilian pilots in the future, and they inspire kids to become pilots in the future.

Increasing Their Military Presence
The military presence of the UAE is one that is growing every day. They must have a presence when the ISIL is moving around the region, and there are quite a few people whose lives will be saved because of what the air force does. They must grow their air force to reach the outer regions of their country where the ISIL may move in, and they hope to find ways to protect their country’s border before anyone ever comes in.

The Growing Air Industry
The air industry in the country is one that depends quite a lot on the air force. The civilian airlines in the country are flying around the country knowing that they are protected by the UAE air force, and they will have the assurance that the UAE air force is on standby. The country depends on air travel for commerce, and they are trusting the air force to give them the peace of mind they need.

Someone who is willing to fly for the air force will find that they are doing the country a great service. They will help to protect the country in a number of ways, and they will build a military presence that makes the country a much safer place to live ( Everyone who lives in the UAE benefits from what their air force does.

Google Acquires Newborn Bengaluru-Based AI Startup Halli Labs

Google has acquired Halli Labs, a Bengaluru-based company that started its journey barely four months ago. The startup focuses on solutions based on artificial intelligence and machine learning.

 Halli Labs says it will be joining Google’s Next Billion Users team, the Mountain View-based company’s initiative that is working to bring the next billion users online from emerging markets like India. Over the past one year, Google has announced several services to better serve the untapped Indian market. Some of these include improved translation services and better voice recognition support for local languages.
 It’s not entirely clear how large Halli Labs is, but its core team members including Pankaj Gupta, and Pradhuman Jhala, were previously at marketplace Stayzilla. Gupta, who founded Halli Labs and assumes CEO position, was the chief product officer and chief technology officer at Stayzilla, while Jhala was the chief architect.

Read more here.

Source: gadgets.ndtv.vom

UAE’s Bright Outlook for Future Space Mission

There is a great deal of excitement in the United Arab Emirates (UAE) these days as the country is poised to become involved in space exploration. In July 2020, the UAE will launch its Hope spacecraft on a mission to Mars. The spacecraft is scheduled to reach the Red Planet in 2021, just in time to mark the 50th anniversary of UAE’s founding. The outlook is very bright for the mission’s success because Earth and Mars will be at their closest point during the launch window. The mission will mark a significant turning point in the UAE’s development.

The country’s development of space technology is just one sign of its new diversified economic growth. The mission to Mars will enrich Emirati capabilities and increase human knowledge of distant planets and space exploration. It’s also part of the UAE’s drive to increase their intellectual and technical capabilities in the aerospace industry. The country’s production of space technology is designed to enhance its development plans. Meeting the epic challenge of traveling to Mars will inspire and motivate people throughout the country to move forward with technological advances in many other areas.

The UAE Mars mission team includes:

  • EMM deputy project manager and science lead Sarah Amiri
  • EMM deputy project manager for spacecraft development Suhail Al Mheiri
  • EMM launch segment lead Mohammad Abdulrahim
  • EMM deputy project manager for mission operations Zakariyya Al Shamsi, Adnan Al Rais
  • EMM Deputy Project Manager Ground Station
  • EMM deputy project manager for strategic planning Ibrahim Hamza
  • Khulood Al Harmoodi, EMM deputy project manager for Product Assurance and Logistics
  • Nour Al Teneiji EMM Liaison Officer and Omran Sharaf EMM Project Manager

The final agreements were recently signed, marking the first major event in a 7-year journey giving the UAE a presence in international space exploration activities. The journey will be made in an unmanned space probe named Hope. It is a compact, hexagonal-section spacecraft made out of aluminum. The probe will be a honeycomb structure that’s stiff yet lightweight and its surface will be covered with a very strong composite face sheet. The spacecraft is about the size and weight of a small car. It measures 2.3 meters wide and is 2.90 meters tall. When filled with fuel the probe will have an overall weight of 1,500 kilograms. The groundbreaking undertaking is the first mission to Mars by an Arab country.

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